IDB Says Caribbean Countries Must Spur Innovation To Renew Tourism

The Inter-American Development Bank (IDB) says the extreme uncertainty surrounding the tourism recovery in the Caribbean highlights the importance of boosting innovation and supporting transformations that align tourism destinations and products with post-pandemic global demand trends.

 

The IDB in a new report noted that most global tourism reports predict a two to four-year period for a full recovery to 2019 levels.

 

However, the IDB says the Caribbean could either lead or lag behind the global recovery.

 

Tourism lead specialist at the IDB, Olga Gomez, says over the longer term, Caribbean countries must spur innovation and reinvigorate their tourism offerings.

 

Ms Gomez says it is no longer enough to depend on the lure of splendid beaches. 

Source

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